ADYEN

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FINTECH

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B2B

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ADYEN | FINTECH | B2B | 

BACKGROUND

Tapping into the brand’s DNA with Experiential & Events

Hands-on creative lead for experiential design for trade shows and events where we hosted speakers like Alex Honnold, Rebecca Minkoff, Tinker Hatfield, Scott Galloway, Danny Meyer, David Chang, and many more.  My role included creative direction and onboarding for external agencies and stakeholders. Branding for annual customer events, VIP events, trade shows, channel partner events, and sales events while ensuring consistent, on-brand messaging. I also oversaw and tackled all aspects of event production from concept, to design and promotions.

AGENCY MANAGEMENT / BRANDING & DESIGN / CONCEPT CREATION / CREATIVE DIRECTION / EVENTS & TRADE SHOWS 
BEEN THERE / DONE THAT / FOCUSED ON:

Experiential Design and Promo

EVENTS | TRADE SHOWS | WEBINARS

Led the creative and tackled all aspects of event production from concept, design, and promotions. Branding for annual customer events, VIP events, trade shows, channel partner events, and sales events while ensuring consistent, on-brand messaging.

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TRADE SHOWS AROUND THE WORLD

EVENTS PROMO

VIDEOS

BUILDING SELF-SERVE SYSTEMS

BOUNDLESS: ADYEN ANNUAL VIP EVENT

A star-studded speaker lineup, thought-provoking conversations, networking activities, and top-rated food and wine created an intimate gathering for global executives at Adyen’s inaugural VIP event, Boundless.